Website Audit for Wellington Small Businesses

Wellington's small footprint means fierce competition on the ground, especially around the central city and the hospitality strips of Te Aro and Cuba Street. The city is full of design-savvy, tech-literate customers who quickly judge a business by its website. If your site looks dated or fumbles on a phone, that first impression can undo all the good work you do in person.

Because so many capital businesses trade on reputation and word of mouth, your website is often the first real check a new customer makes before they call or visit. A tired site, a broken booking link or a page that will not load on the walk down Lambton Quay can cost you an enquiry you never even knew you had. An audit shows you these gaps before your customers find them.

Locals here search with real specificity, typing 'cafe Cuba Street', 'accountant Thorndon', 'barber Newtown' or 'mechanic Lower Hutt' rather than a generic city-wide term. The wider region matters too, with plenty of searches coming from Porirua, the Hutt Valley and the Kapiti Coast. If your website never names these areas, you miss out on people who are ready to buy from someone nearby.

Our audit checks whether your pages give the local signals that help you rank, from named suburbs like Karori, Miramar and Petone to a clear address and Google Business Profile link. Run a free AISiteFix scan and you will quickly see whether your site is set up to be found across Wellington Central and the surrounding valleys.

• Cafes, bars and restaurants around Cuba Street, Courtenay Place and the waterfront
• Creative, design and tech studios based in Te Aro and the central city
• Trades and home services covering Karori, Newtown and the Hutt Valley
• Health and wellness providers such as physios, dentists and clinics in Thorndon and Johnsonville
• Professional services including accountants, consultants and lawyers near Lambton Quay

An audit replaces guesswork with a clear plan. In just a few minutes the free scan gives you an overall score and highlights the issues that matter most, whether that is slow-loading images, a missing call or booking button, or content that never mentions Newtown, Miramar or Petone. You see your site the way a busy Wellington customer sees it on their phone.

For the complete picture, the Premium Report lays out every issue with straightforward steps you or your web developer can follow, and you can see a sample report first to know what you are getting. Start with a free AISiteFix scan and within minutes you will know whether your Wellington website is winning work or quietly turning people away.